sumwerk

MRR at risk

MRR at risk is recurring revenue that still counts today but is in doubt, a failed payment, a scheduled cancellation, or a customer who stopped using the product.

MRR at risk = MRR of subscriptions with a failed or overdue payment + with a scheduled cancellation + of customers matching your own rules, each counted once

It is a flag next to MRR, not a correction of it. The money is still contracted; the question is for how long.

Payments and cancellations are late signals. Product usage is an early one: a customer who pays and has not used the product for a month.

How sumwerk does it

sumwerk flags all three, with a level of your choice, exceptions for single customers, and automations that react when a customer starts to match.

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